Updated 2026-03-20
Lincoln Financial vs Betterment 401(k) Comparison
Compare Lincoln Financial (#17, 6.9/10) and Betterment at Work (#20, 6.7/10) side by side across fees, ratings, features, and investment options.
Overall Comparison
| Feature | Lincoln Financial | Betterment |
|---|---|---|
| Overall Score | 6.9/10 | 6.7/10 |
| Rank | #17 | #20 |
| AUM | $350 billion | $45 billion |
| Participants | 8 million | 400,000 |
| Plan Sponsors | 10,000+ | 1,500+ |
| Founded | 1905 | 2010 |
Ratings Comparison
| Category | Lincoln Financial | Betterment |
|---|---|---|
| Fees & Costs | 3.3/5 | 4.0/5 |
| Investment Options | 3.8/5 | 3.2/5 |
| Customer Service | 3.9/5 | 4.0/5 |
| Mobile App | 3.4/5 | 4.4/5 |
Fee Comparison
| Fee Type | Lincoln Financial | Betterment |
|---|---|---|
| Admin Fees | Varies by plan size | $150/month + $6/employee |
| Expense Ratios | 0.10% - 1.5% | 0.03% - 0.15% |
| Trading Fees | Plan dependent | $0 |
| Advisory Fees | 0.40% - 1.0% | Included in platform fee |
Lincoln Financial Strengths
- Strong guaranteed income and annuity options
- Insurance-backed stability
- Lincoln Director platform for plan sponsors
- Managed account services through Lincoln Alliance
Betterment Strengths
- Fully automated portfolio management
- Tax-loss harvesting and tax-smart strategies
- Clean, modern user interface
- Low-cost ETF portfolios
Rollover, Loans & Withdrawals
| Feature | Lincoln Financial | Betterment |
|---|---|---|
| Rollover Platform | Lincoln Financial Portal | Betterment App |
| Loans Available | Yes | No |
| Withdrawal Methods | Online via Lincoln Financial portal, Phone (800-454-6265), Through plan administrator | Online via Betterment app, Email support |
| Distribution Options | Lump sum, Partial withdrawal, Annuity conversion, Installment payments, Rollover to IRA, Required Minimum Distributions | Lump sum, Partial withdrawal, Rollover to IRA, Required Minimum Distributions |
Which Should You Choose?
Choose Lincoln Financial if you want:
- Companies wanting guaranteed income options
- Insurance-focused employers
- Mid-size to large plans
- Annuity seekers
Choose Betterment if you want:
- Tech companies
- Startups
- Hands-off investors
- ESG-conscious employers
Our Verdict: Lincoln Financial vs Betterment
Lincoln Financial wins this comparison with a score of 6.9/10 vs 6.7/10. Lincoln Financial excels with strong guaranteed income and annuity options, making it the stronger choice for most investors in this matchup. However, the best choice ultimately depends on your specific needs, employer plan availability, and investment preferences.
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Lincoln Financial vs Betterment: Complete 401(k) Comparison for 2026
Choosing between Lincoln Financial and Betterment at Work for your 401(k) is an important decision that affects your retirement savings. Lincoln Financial offers top 10 recordkeeper while Betterment is known for robo-advisor. In terms of fees, Lincoln Financial charges 0.10% - 1.5% expense ratios compared to Betterment's 0.03% - 0.15%. Lincoln Financial manages $350 billion in assets and serves 8 million participants, while Betterment has $45 billion AUM and 400,000 participants.
Key Differences: Lincoln Financial vs Betterment
When comparing Lincoln Financial and Betterment, consider their core strengths: Lincoln Financial excels with strong guaranteed income and annuity options, while Betterment stands out for fully automated portfolio management. Both providers offer a wide range of investment options including target-date funds, index funds, and managed accounts. Lincoln Financial's customer service rating is 3.9/5 compared to Betterment's 4.0/5. For mobile experience, Lincoln Financial scores 3.4/5 while Betterment scores 4.4/5.
Which Provider is Right for You?
Choose Lincoln Financial if you prioritize companies wanting guaranteed income options. Choose Betterment if you're looking for tech companies. Your decision should also consider your employer's plan availability, fee sensitivity, desired investment options, and customer service expectations. For detailed reviews, visit our individual Lincoln Financial and Betterment provider pages.
Frequently Asked Questions
Lincoln Financial scores higher in our 2026 rankings with 6.9/10. Lincoln Financial is best for companies wanting guaranteed income options, while Betterment is best for tech companies. The right choice depends on your employer's plan and your priorities.
Lincoln Financial charges expense ratios of 0.10% - 1.5% with admin fees of Varies by plan size. Betterment charges 0.03% - 0.15% expense ratios with admin fees of $150/month + $6/employee. Lincoln Financial's fees rating is 3.3/5 compared to Betterment's 4.0/5.
Yes, you can roll over between Lincoln Financial and Betterment. Lincoln Financial uses Lincoln Financial Portal for rollovers, while Betterment uses Betterment App. A direct rollover avoids mandatory tax withholding. Contact your new provider to initiate the transfer.
Lincoln Financial offers 401(k) loans. Betterment does not offer 401(k) loans.
Lincoln Financial scores 3.8/5 for investment options, while Betterment scores 3.2/5. Both offer target-date funds, index funds, and managed accounts. Lincoln Financial's investment options include Mutual Funds, Target Date Funds, Fixed Annuities. Betterment offers ETF Portfolios, Target Date Portfolios, Socially Responsible Portfolios.
For small businesses, consider plan minimums and per-participant costs. Lincoln Financial is best for companies wanting guaranteed income options, insurance-focused employers, mid-size to large plans, annuity seekers. Betterment is best for tech companies, startups, hands-off investors, esg-conscious employers. Compare admin fees: Lincoln Financial charges Varies by plan size vs Betterment's $150/month + $6/employee.
Pavlo Pyskunov
Managing Director & Investment Fund Director
Pavlo Pyskunov analyzes employer-sponsored retirement plans using IRS publications and DOL Form 5500 filings, helping workers maximize their 401(k) savings through data-driven guidance.
Last updated: 2026-03-20